Ski-trade marketing · powered by Claude

Your ski business,
powered by Claude.

Stunning new websites, sharper SEO, AI-search visibility, and marketing systems for UK ski chalets and instructor schools, designed and built with Anthropic's Claude. Faster, smarter and far better value than a traditional agency.

Trusted by UK ski brands since 2016 — Basecamp, Coda Travel, S'No Queen & more.
chaletmorzine.co.uk
CHALET MORZINE
RoomsLocationGallery
Book
Ski-in, ski-out
luxury in Morzine
Check availability →
Sleeps
10
Lifts
5 min
Hot tub
Yes

Trusted by the UK ski trade since 2016

Basecamp, Coda Travel, S'No Queen, FluidCar
The engine

Every site and campaign we ship runs on Claude.

Not templates. Not a page-builder. Real design and real code, produced with Anthropic's Claude — which is how we deliver agency-grade work in a fraction of the time and cost.

01

Claude Design

We explore real, on-brand layouts for your site in hours, not weeks. You approve a beautiful design before a single line of code is written.

02

Claude Code

Production-ready, hand-coded sites — no bloated builders. Lightweight, lightning-fast, SEO-friendly and effortless to update through the season.

03

Claude Skills

Reusable AI skills tuned to ski businesses — booking funnels, seasonal campaigns, content engines — that keep your marketing working all winter long.

What we do

Two ways we fill your beds and book your lessons.

Take the site on its own, or let us run the lot. Everything is built for ski chalets, schools and instructors.

01
Most popular

New websites

Beautiful, fast websites for chalets and ski schools — designed with Claude and built to convert browsers into bookings.

→ Conversion-focused design
→ Booking & enquiry funnels
→ Built to rank from day one
02

AI seasonaires

A team of AI workers, hired for the season and run by us: SEO & AI search, quote chasing, content, guest reactivation. Tuned all winter, reported on every month.

→ SEO & AI search included
→ Quote chasing, content & social
→ Managed and tuned each season
How it works

From first call to live in weeks, not months.

01

Discovery call

A free 30-minute call to understand your business, your season and your goals.

02

Design & strategy

We design real options with Claude and agree the plan — you sign off before we build.

03

Build with Claude

Your site and systems are built fast, clean and hand-coded — then tested to perfection.

04

Launch & grow

We launch, track results and keep marketing for you through the whole season.

Proven in the niche

A decade ranking ski brands. Now with an AI edge.

Snowbistro has worked with ski businesses since 2016 — taking competitive keywords like "ski instructor courses" from page three to position one, and growing organic traffic by hundreds of percent. We bring that same hard-won understanding of the ski trade to every website and campaign, now built faster and sharper with Claude.

250%
organic growth in 2 yrs
#1
for the toughest keyword
2016
in the ski niche since
"

We've had our website top in a very competitive search term, and we're now consistently in the top 3 — a long way from where we started. Every recommendation has had a positive effect. I'd highly recommend Snowbistro's services.

LL
Linley Lewis
Founder, Basecamp Group
Pricing

A free website. Then just £100 a month.

No big upfront bill, no setup fee. We design and build your new site for free — then everything is covered for one flat monthly price.

Website

Free to build

A brand-new site, designed and built with Claude — then looked after for you.

£100/month
£0 design & build · cancel anytime
Claim your free build →
✓ Custom design & build — free
✓ Unlimited website edits
✓ Fast, fully managed hosting
✓ Built to rank & convert

+ AI seasonaires

Optional add-on

Your SEO, AI search and marketing, run by a team of AI seasonaires we manage all winter. Not a set-and-forget install.

+£200/month
added to your website plan · cancel anytime
Add marketing →
✓ SEO & AI-search worker
✓ Content, email & social
✓ Lead chasing & reactivation
✓ Tuned each season, no agency fees
Website + seasonaires together is just £300/month — no contracts, cancel whenever.
£0

How can we possibly offer this?

Because Claude does the heavy lifting. Design, code and marketing that used to need a whole agency now run on AI — so there's no bloated team, no page-builder tax and no five-figure invoice. We pass the savings straight on to you.

Inside the seasonaire team

Meet your AI seasonaires.

AI workers, hired for the season. No staff accommodation, no lift pass, and they don't vanish on a powder day. We run them, tune them as the season changes, and show you what they did each month.

01

SEO & AI-search worker

Always on

The specialism that's ranked ski brands #1 on Google since 2016, now running as a worker. Publishes fresh content, fixes what's holding you back on Google, and checks what ChatGPT, Claude and Perplexity say about you each month, so you're the answer when travellers ask where to ski.

02

Quote follow-up worker

Daily

Stop losing bookings to silence. Chases unanswered quotes at day 3, 7 and 14, with a daily summary of what's in flight.

03

New enquiry briefing writer

Every 30 mins

Checks for new enquiries every half hour and turns each one into a clear brief — with a draft reply ready to send.

04

Repeat customer reactivation

Monthly

Your best new guest is an old one. Finds people who haven't booked in 6–12 months and drafts a warm, specific check-in.

05

Social content worker

Weekly

A week of posts without the blank page. Turns your news, photos and updates into ready-to-post drafts for review.

06

Newsletter worker

Weekly

Your newsletter lands in beehiiv as a draft, ready to review and send — keeping guests warm between visits.

07

Weekly intelligence brief

Every Monday

Know your market before competitors do. Scans sector news and competitor activity into a Monday-morning brief.

08

Social proof ops

Daily

Captures the praise you're already getting. Spots happy replies and drafts a review request while the moment is fresh.

09

Inbox OS

Daily

Triages your inbox every morning — flags what needs action, drafts replies for the important ones and files the rest.

10

Prospect research brief

On demand

Walk into every call knowing more than they expect — size, news, decision-maker and talking points on one page.

11

Financial health worker

Daily + Monthly

Know your numbers without opening Xero. Monitors overdue invoices, flags cashflow gaps and chases payments.

Workers run on your tools — Gmail, beehiiv, Xero and more. Ready-made and proven, never custom.

The Snowline · free newsletter

Marketing intelligence for the UK ski trade.

Practical, AI-powered marketing ideas for chalets and ski schools — every couple of weeks. No fluff, no jargon, just things that fill beds.

Join the ski operators already reading. Unsubscribe anytime.

Let's build your
best season yet.

Book a free discovery call and we'll show you exactly what a Claude-built site and marketing system could do for your ski business.

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£10 minimum, in £10 increments. Totals accumulate. Other businesses can outbid you. No guaranteed leads or permanent position.

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